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The non-alcoholic beverages brand Coca Cola operates in the global environment. Today, the world market has grown highly globalized. Companies are doing business across large regions spanning several countries. In this highly globalized market, certain factors are of special significance that affect the businesses.
Culture, politics, economic situation and even laws are some factors that affect businesses directly and indirectly. Coca Cola, also feels the pinch from time to time. Political or economic changes can negatively impact its profits.
There are laws and regulations which vary from country to country and affect it directly.
Simultaneously, Cultural factors are of significance. The business of Coca Cola is spread over more than countries. For example in US, the Food and Drug regulations apply to its business. Coca Cola is a maker of non-alcoholic beverages However, apart from the food and beverages related regulations and the quality standards, the business is also subject to the common accounting or business regulations.
Tax laws vary from country to country. Any increase or decrease in tax rates can affect the profits of any corporation. In the Kerala state of India, some village councils filed a case against Coca Cola for giving rise to water shortage through over consumption.
These issues potentially impact their business and revenue. Coca Cola managed to remain relatively unscathed the effects were felt the most by the financial companiesstill its profits were to some degree affected.
The way in which Coca Cola managed to retain its profits was surprising.
Such economic crises impact the customers. People switch to the purchase of only the basic necessities under such conditions. Most companies used alternative measures for cost cutting and cost reduction in order to bear the pressure of economic crisis.
Still, in difficult times as those, Coca Cola surprised the industry. Global economic crises of this scale can have a heavy impact on all the major global businesses.
Similarly, the rising costs of the raw products is an important factor affecting Coca Cola. Water scarcity is another major trouble. The cost of other raw products and labor has risen over time.
All of these factors can have a deep impact on business and profits of of the global brands. During, the recent decades people have mostly switched from flavored to healthy drinks.
Such trends can lead to a decline in the popularity of Coca Cola products. However, with people moving towards healthier drinks, Coca Cola had to focus and invest more on its marketing efforts.
Globally, junk food and soda beverages have faced a decline in sales. The importance of culture as a major factor in international trade has already been recognized by research. Its impact on the businesses cannot be underestimated. Coca Cola cannot ignore its importance particularly in the developing markets.
As a result it has to adopt its marketing strategy to the local markets and their cultures — something we also know as brand localization.The Coca-Cola Bottling Company of Ghana Limited has launched a promotion with its ml glass products.
Dubbed “The Turn Up” promotion, it aims at rewarding consumers with prizes worth over million Ghana Cedis. The Coca Cola Bottling Company of Ghana Limited Rank: The (TCCBCGL) was formed from a divestiture of Bottling Division of G.N.T.C in March and started operations on March 7, at the GNTC plant at Adjabeng.
4, Coca-Cola Company reviews. A free inside look at company reviews and salaries posted anonymously by employees. View George Otabil’s profile on LinkedIn, the world's largest professional community. George has 3 jobs listed on their profile. Coca-Cola Bottling Company of Ghana Ltd.
– (3 years) Accra. Involve in Generation of Carbon dioxide gas and Maintaining the Generating Plant.
Education. Accra PolytechnicTitle: Stores Manager at Coca-Cola . Is Coca Cola Maldives your FREE company listing correct? use this LINK to make changes, add new information or another listing. Please share "Coca Cola Maldives" company profile across your Google+, Facebook, Twitter and LinkedIn accounts.
Coca-Cola Sabco in Kenya, Coca-Cola, Ghana; + connections. View Segun Ogunsanya’s full profile. It's free!
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